GANNA
CREATIVE AGENCY
We put tourist regions on the map.
We position them as a bike brand and translate that into stories and content that make road cyclists and gravel bikers fans.
Not everywhere, Not for everyone, But exactly with the target audience you want to reach.
More people on cycling holidays
The bicycle is the greenest, most beautiful and healthiest way to explore a new destination with all senses. Wind in your hair, sun on your freckles, and all the room for spontaneous stops at sun-drenched terraces – exactly what people look forward to on holiday enjoy.
Where do we cycle to? Follow Ganna: we will discover the way.
Every destination is a cycling destination
We help countries, cities and regions to attract more cycling tourism – and we turn road cyclists and gravel bikers into fans of the region.
Ganna works with:
Princeton CarbonWorks | Azienda Soggiorno e Turismo di Bolzano | NBTC – Netherlands Bureau for Tourism & Congresses Turespaña – Spanish Tourist Board | Landal | Crans-Montana Tourism & Congress | Greek National Tourism Organisation | Visit Denmark | Turismo Andaluz | Visit Düsseldorf
Give them a sneak peek of their new favourite holiday
Meet (video) content & campaigns experience people already How beautiful their next cycling holiday will be. Where are the sunniest terraces? At which local Do they eat the tastiest local produce? In short: how do we put destinations strategically attractive on the map for visiting and staying?
Less mass tourism - more desired lines
There are many nicer places to cycle than Alpe d'Huez. Together we inspire holidaymakers to choose the road less travelled. We don't just put destinations on the map for you – we make them shine.
Tourists happy, local businesses happy – and more marketing budget for next year.
Celebrate holidays with your senses
Hey, I'm Sander. Cycling geek, creative, strategist, consultant marketer, chief connector, strategy director and the extra gear that destination marketing organisations need to achieve their marketing goals.
Loads of energy - and experience
My driving force is to let more holidaymakers experience that cycling is the most beautiful, greenest and healthiest way to discover a country, city or region. Besides having bags of energy, I also have bags of experience – both as a cyclist and in marketing. Winning, because in addition to mapping out the most beautiful cycling routes for road and gravel bikes, I also know how to ride them without saddle soreness.